Saturday, January 31, 2015

GMC Takes Fans Along for the Ride at Super Bowl XLIX



Brand takes over Phoenix 
with largest onsite presence ever
 


DETROIT – The National Football League’s biggest game is days away and GMC, Official Vehicle of the NFL, is taking fans across the world behind the scenes throughout the weekend.

LIVE from the GMC mobile studio
GMC has teamed with Emmy award-winning interactive TV host Jenni Hogan to provide all-access updates and behind-the-scenes coverage of exclusive events throughout Super Bowl weekend.  She will be taking fans along for the ride, quite literally, from the GMC mobile studio, a 2015 GMC Yukon XL Denali connected by OnStar’s 4G LTE Wi-Fi. 

Hogan will report from unexpected locations around the Phoenix area, interviewing athletes and celebrities from the red carpet, attending private parties and giving the play-by-play from University of Phoenix stadium during Super Bowl XLIX. Fans can follow along and take part using the hashtag #VIPwithGMC.

All the conversation, photos, videos and posts can be viewed at www.tagboard.com/VIPwithGMC where many fans have already begun posting photos in their team’s colors

“GMC looks forward to providing fans and family members a memorable experience throughout the Super Bowl week,” said Duncan Aldred, U.S. vice president of GMC sales and marketing. “Whether it’s behind the scenes via the #VIPwithGMC hashtag or onsite at our displays in and around Phoenix, fans of every team can get involved.”

Super Bowl XLIX
GMC’s presence in the Phoenix area can’t be missed with its more than 600 vehicles supporting the game’s activities – transporting celebrities and VIPs, providing shuttle services, and on display at the NFL Experience Engineered by GMC.  

The latter, taking place at the Phoenix Convention Center, opened Saturday with the unveiling of 32 white diamond 2015 GMC Yukon Denalis, each adorned with an NFL team logo on the hood.  The reveal was emceed by ESPN’s play-by-play announcer Mike Tirico.

Inside the convention center, fans can visit various GMC interactive displays and get player autographs, get their picture on the cover of EA SPORTS Madden NFL 15, virtually appear on the jumbotron at the University of Phoenix stadium, and get their caricature created by a digital artist to share via social channels. 

Fans can also interact with GMC’s portfolio of 2015 vehicles on display including the all-new GMC Canyon, Yukon and Sierra as well as the entire Denali lineup.

On game day at the stadium, GMC also enhances the fan experience with more interactive displays for photo sharing, vehicle displays, player autographs and more.

GMC has manufactured trucks since 1902, with innovation and engineering excellence built into all GMC trucks, SUVs and crossovers.  GMC covers the broad spectrum of customer needs in the pickup market with a premium truck in the midsize, light duty and heavy duty segments.  The all-new midsize 2015 GMC Canyon is pure GMC with premium materials, refinement and offers class-leading truck capabilities.  GMC’s highest-volume vehicle, the Sierra pickup, is the most powerful light-duty pickup on the market, and the first full-size pickup to receive the highest-possible five-star Overall Vehicle Score for safety since the National Highway Traffic Safety Administration changed its New Car Assessment Program for the 2011 model year. Details on all GMC models are available at http://www.gmc.com/, on Twitter at @thisisgmc or at http://www.facebook.com/gmc.

Thursday, January 29, 2015

Knapheide E-Coat Video


An overview of Knapheide's automotive quality, electrodeposition prime paint and finishing system. See more about Knapheide products and truck bodies at www.knapheide.com.


Tuesday, January 27, 2015

GMC Rides Wave of Momentum into 2015



Brand sells over half-a-million units in 2014 
 

DETROIT – GMC closed out 2014 with 501,853 total U.S. sales, up 12 percent from 2013. With retail sales up 11 percent, the brand marked its fifth consecutive year of sales growth and best year since 2007.

The brand is strengthening its premium positioning, as evidenced by the success of its premium Denali sub-brand and its average transaction prices in the full-size pickup segment. 

“In 2014 we had the freshest portfolio of GMC products on our lots including a full range of pickups, with the all-new Canyon,” said John Pitre, chief operating officer at Motor City Buick GMC in Bakersfield, Calif. “The new Yukon lineup has also driven high consumer interest to our store with its bold styling, especially the Yukon Denali.”

GMC wins in 2014:

Denali                 
·         More than 21 percent of GMC sales to individual customers
·         Denali alone outsold Land Rover, Jaguar and Porsche
·         More than 760,000 retail Denalis sold since introduction with 1999 GMC Yukon Denali
·         More than half of Yukon/Yukon XL retail sales are Denalis and 35 percent of Sierra HD sales are Denalis

Sierra
·         Best sales year since 2005 with 211,833 total units, up 15 percent over 2013
·         Average transaction price of $41,519 leads the industry
·         Only full-size pickup with exterior design as No.1 reason for purchase, reinforcing premium appearance
·         2015 Sierra 3500 HD equipped with the Duramax diesel engine took first place in Pickuptrucks.com’s 2014 Ultimate Heavy Duty Challenge

Yukon
·         Best total sales since 2007 with 71,321 units. 
·         Retail sales up 66 percent.
·         Gained 7 percentage points of retail share in the large SUV segment.
Canyon
·         All-new, launched in late 2014, is turning from dealer lots into customer’s hands in an average of 17 days
·         Autoweek magazine’s Best of the Best Truck for 2015
·         Rounds out GMC’s broadest pickup lineup, with a premium truck for every customer need in midsize, light-duty and heavy-duty segments

Terrain:
·         Best sales year ever with 105,016 total units, up 6 percent
·         Named a 2015 Top Safety Pick by the Insurance Institute for Highway Safety  

Acadia
·         Edmunds.com’s Most Popular Large Crossover SUV of 2014 and 2015.
·         Received a 5-Star Overall Vehicle Score for safety from the National Highway Traffic Safety Administration.

“GMC is a strong, premium brand that has continued to gain momentum,” said Duncan Aldred, U.S. vice President of GMC. “Refined, capable and appealing products are driving that momentum, and we intend to build on that in 2015 with both product and brand-centric initiatives.”

GMC has manufactured trucks since 1902, with innovation and engineering excellence built into all GMC trucks, SUVs and crossovers.  GMC covers the broad spectrum of customer needs in the pickup market with a premium truck in the midsize, light duty and heavy duty segments.  The all-new midsize 2015 GMC Canyon is pure GMC with premium materials, refinement and offers class-leading truck capabilities.  GMC’s highest-volume vehicle, the Sierra pickup, is the most powerful light-duty pickup on the market, and the first full-size pickup to receive the highest-possible five-star Overall Vehicle Score for safety since the National Highway Traffic Safety Administration changed its New Car Assessment Program for the 2011 model year. Details on all GMC models are available at http://www.gmc.com/, on Twitter at @thisisgmc or at http://www.facebook.com/gmc.

Sunday, January 25, 2015

Friday, January 23, 2015

2015 GMC Sierra Elevation Edition starts at $34,865



Monochromatic special model delivers GMC’s refinement, connectivity at value price
  


DETROIT – Pricing for the GMC 2015 Sierra Elevation Edition starts at $34,865 for a 2WD model equipped with the standard 4.3L V-6 and $38,795 for a 4.3L/4WD configuration. Models with the available 5.3L V-8 start at $35,960 for 2WD and $39,890 for 4WD.

The Sierra Elevation Edition – a uniquely styled full-size truck that combines a bold, monochromatic look with the latest connectivity technologies – goes on sale this month and is based on the Sierra 1500 double cab with 1SA trim.

It is offered in four exterior colors and features body-color exterior appointments, 20-inch black-painted wheels, fog lamps and projector-beam headlamps with light-emitting diode (LED) signature lighting. Standard connectivity features include OnStar 4G LTE Wi-Fi hotspot, with a three-month/3GB trial (whichever comes first), GMC IntelliLink with color display and Bluetooth wireless technology for select phones.

“The Sierra Elevation Edition is all about expressive style and technology,” said Duncan Aldred, vice president of GMC Sales and Marketing. “Its customized appearance makes it a standout for style-conscious customers, while its technologies help keep them plugged into to their connected lifestyles.”

Additional standard and available equipment includes:
  • Body-color front/rear bumpers, bodyside moldings, door handles, grille surround and mirror caps
  • CornerStep rear bumper
  • G80 locking rear differential
  • 110V power outlet
  • Remote keyless entry
  • Heated, power-adjustable outside mirrors
  • LED cargo box lighting
  • Six months of OnStar Directions & Connections plan, plus five-year OnStar Basic Plan
  • Exterior colors: Onyx Black, Quicksilver Metallic, Sonoma Red Metallic and Summit White
  • Color-keyed carpeting
  • Deep-tinted glass
  • Available rear vision camera
  • Available trailering package
  • Available all-terrain tires.

The standard EcoTec3 4.3L V-6 is SAE certified at 285 horsepower and 305 lb-ft of torque and the available EcoTec3 5.3L V-8 is rated at 335 horsepower and 383 lb-ft of torque. The 5.3L delivers the best V-8 fuel economy in the segment – 23 mpg highway (2WD) – and enables a 9,500-pound trailering capacity with the available 3.42 axle (2WD).

Editors’ note: Manufacturer's Suggested Retail Price includes destination freight charge but excludes tax, title, license, dealer fees and optional equipment. Excludes other General Motors vehicles.

GMC has manufactured trucks since 1902, with innovation and engineering excellence built into all GMC vehicles. The brand is evolving to offer more fuel-efficient trucks and crossovers, including the Terrain small SUV and Acadia crossover. GMC’s highest-volume vehicle, the Sierra pickup, is the most powerful light-duty pickup on the market, and the first full-size pickup to receive the highest-possible five-star Overall Vehicle Score for safety since the National Highway Traffic Safety Administration changed its New Car Assessment Program for the 2011 model year. Details on all GMC models are available at http://www.gmc.com/, on Twitter at @thisisgmc or at http://www.facebook.com/gmc.

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Wednesday, January 21, 2015

Jordan Lewis and Dow Lewis Motors

Here at Dow Lewis Motors, we are an extremely active community member and love giving back to Yuba City and the surrounding areas whenever possible. We understand that in order to continue to serve the wonderful community near Nevada County, we must invest in the future of these communities. Dow Lewis Motors would like to thank our generous Buick and GMC customers, the residents of Yuba City, as well as all of our neighbors for their loyal business!

Dow Lewis Buick GMC believes in a hassle-free sales process that provides the highest levels of customer service and a lasting relationship long after the sale. We carry the full line of Buick and GMC models, along with used and certified pre-owned vehicles.



In addition, we have a fast-growing commercial truck/work truck inventory in stock of work-ready flatbeds, service bodies, enclosed plumber-style bodies, dump trucks, and many others including work truck pickups and work truck cargo vans. Dow Lewis GMC Trucks has been in the commercial truck or work truck business for a long time. See Jordan Lewis, commercial truck/fleet manager for all your needs in work vehicles.

One of the most important aspects of Dow Lewis Buick GMC and its longevity is our outstanding service and parts departments. We are well known throughout Yuba City, Marysville and the surrounding area for our care of each and every customer that comes to us for service and repairs. If you haven't had the opportunity, please give us a try and we think you too will become a long time customer.

Jordan Lewis
Commercial/Fleet Manager

One last thing. Our dealership and its heritage is family. We are family owned and family operated. Murry and Ted Lewis are owner operators of the dealership that their father, Dow Lewis began many years ago, and now we have a third generation of the Lewis family in Jordan Lewis, now head of our commercial truck and fleet department.

You may contact Jordan at Commercial/Fleet Manager 530-632-5272